Starting a Band and How To Earn Money
It is often that musicians get confused about how they can earn decent money from doing something that they love -
Below are ten easy steps that are guaranteed to help you...
1) Get a band. This may not be a point for everyone but some of the suggestions might apply… Whilst you may be a solo artist who prefers to sing to backing tracks this is not the best way to getting seriously recognised. As much as backing tracks will set you up for an almost 'perfect performance' what you really want is a buzzing 'live vibe'. This is almost always created by the way you interact with other musicians on the stage, particularly ones you know and trust to support you. If you have musicians you can transform your repertoire at any point from a function band into performing original tracks, and vice versa. If you are in a band then you know that your musical ideas will bounce of one another and can eventually become something beautiful, which leads me nicely on to the next point.
2) Don't settle for second best. You want musicians who are at the same level as you are and the worst thing that can happen is being held back by people who just aren't at your level. If this happens you will begin to doubt your band and will cause awkwardness that will be evident in the way you perform as you become more conscious of their performance over your own. You want to be pulling the customers in and convincing everyone that you mean business. Sometimes band members just need a couple of carefully placed comments to help them gel into the band, but failing this there is only one thing to do. Let them go. When doing this there is no point in being harsh, just tell them that you don’t think that they fit in with the band and talk about it rather than shouting because you don’t want to get a bad name for yourself in the community.
3) Social Networking – Be Social. Don’t just start a band and the next day create all your social networking sites. The chances are that you won’t have the best idea of how to promote yourself until you feel comfortable with whom you are working with. You want to be meticulous in planning this. You want a great image. You want to spend time creating a name and logo that fits in with the musical direction. If you immediately create a Facebook profile that is underdeveloped and then invite all of your friends then it may not be taken seriously… even when it is redesigned. The best thing to do is make the page private, write an in-
4) Know Your Band! This is killer, seriously, you want to know all the details from who does what to where and when your next gig is coming up. This is the first way in which you will be able to network so you want to get it right. Equally if you don’t know the details be honest about it and don’t give any misleading answers as these can turn around and bite you back.
5) Be Approachable. In the first stage of this it is vital that you only rely on yourself to communicate with any outside sources. One person should be delegated with a contacting role and they must have a bubbly outgoing sort of person. Trust me, if you think that everyone can do this role you’re usually wrong because two or more people just confuses everything. Make sure that this person also communicates with everyone and doesn’t just accept gig’s without anyone knowing. If you are personally taking on this role there is a few more things that you need to consider. In performing this role you should never demand, be keen, and never rude because it is likely that the person you are talking to holds the key to many doors (contacts). If suddenly your gig gets cancelled at the last minute then accept the facts; these things happen. Even when you are performing at an event you want to try and network with the soundman, venue owner and other bands (particularly the popular ones) and the best way to do this is through whomever is the point of contact for the band. Under this same theme you should always approach local promoters, you can usually find their details via your local venues website or by asking a member of staff.
6) Have a Booking and Pricing Strategy. If you get given a headline gig then you want a follow up. Equally if you build good relations with another band that has a similar style then try to get gigs where that band play on the same night. With this you can build a good inter-
7) Don’t Cancel a Gig! Whatever you do, however you have to make it work, try not to do this. Something as small as that may mean that the event organizer gets cold feet and may not consider you for follow-
8) Invest in Merchandise. Here the most important thing to know is that colour costs money. If you have a black and white logo then you will be able to get much more for your money. Also a big thing to know is that T-
9) Get a Website and a Donation Platform. Some people want to donate money to your cause, even if its members of your family. To make sure that you are cashing in on this set up a place where people can donate money to you. CASH Music is a great non-
10) Get into the Festival Market. If you can, plug yourself and write as many e-
Edd Harris 2nd January 2013
Article Ref: #StartAndEarn